Monday, June 7, 2010

Gggggrrrrr! Coat racks vanish

Ever ready to create our customer's dream coat racks, we were delighted to obtain an indicated order for 2 fresh new coat racks for a new abode.  The customer, a charming lady who thrilled to our product offerings took a few days to review the items we had proposed.  I called to ascertain how she was getting
along with her choice, but un-beknownst ( what a word!) to her, her husband had already purchased a couple of off the peg racks in their new home, whilst she was closing down her old property.  Poor communications! Ahgggrrrr! Disappointed manufacturer!

Sunday, May 30, 2010

Customer discloses how she found 3-dhooks on Google

This internet business is a taxing exercise to say the least.  The big boys ( usual culprits like Screwfix, Amazon and other ugly gargantuans with little imagination and a world class dullness of appearance and offerings) needless to say dominate the pages returned to the web browsing public.  One must therefore drill down to find the interesting stuff.  Yesterday, Claudia a German customer, said she had spent hours looking for coat hooks and coat racks before she spotted 3-dhooks.com website.  Charged with enthusiasm for our unique hooks ( practical, strong, high capacity and stylish too!), in came the order for a handful of coat hooks as well as a request for a quote for two coat racks similar to one she spotted on our Bespoke Coat Rack page.  I called her to ascertain how she discovered the 3-dhooks website and we had a great chat about the process.  This confirmed my belief that the internet is close to a racket that the browser must learn how to handle for best results.  Seek and ye shall find.  It is for most websites seeking to be found a zero sum game.  What on earth is the use of links?  For the most part they are never looked at I would venture.  Just an uneconomic game dreamed up by some one pretending to be rendering a useful service!

Monday, May 24, 2010

Sake's alive... a customer!

This recession is very, well extremely, demoralising.  Days drift by and the arid market for decent
quality coat hooks has virtually dried up.  Perhaps, me thinks, the grim reality of harsh economic times
has settled four square on the spending habits of Joe Public, the about to be thrashed consumer in our once opulent land.  Where is our Empire? Where's our money.  Goodness Gordon Brown did his best
to spend the future by his generosity to those in our country who need a job but couldna wouldna didna
wanna work as benefits and welfare were just too comfy. Aaarrrgggghhhh! Where's my gun! Too late, we're in a colossal hole, an eternal quagmire so sticky that only the American and Chinese helicopter
rescue teams combined might just save the day. But wait, the Yanks are as bust as we are.  The helicopter
they have is on its last legs. Oh inflation come our way, print that money of Bank Governors, its what you are good at and for which you get paid a very comfortable wage.  Gold you shine ever brighter. Time
to buy buy buy!  But hark a customer arriveth for 3 good solid hooks. Brilliant and thank you for visiting
3-dhooks.com!

Sunday, May 16, 2010

Summer doldrums for coat hooks

All is quiet as people shed their outer layers of clothing for another season of warmth, sunshine (hopeful?!) and balmy days.  Coats, jackets, hats and all are firmly put out of sight and few think of
those awful coat hooks that are usually over-loaded and oh so inconvenient.  That is the least of my
concerns as a substantial customer has asked me to confirm prices for the next year or two.  Now
there's a problem. With currencies gyrating all over hell's half acre, just who on earth can figure out
what to charge X months hence.  Will there even be a world economy left I ask myself in darker moments of economic despair!  My goodness I have got it... quote prices for coat hooks in ounces of gold
( that would be nice!), or perhaps ounces of silver.  Oh Lord why make life so complicated? Why is man
destined to be governed by other men- all mere mortals, who think they know everything.  Our fresh faced prime minister and his side kick should take heed that I, governor of the bank of 3-dhooks.com,
strongly suggest slashing all government salaries the bigger they are the greater the cut.  Yes that's the
place to start.  I expect there will be less custom for the old hooks business. Oh drat!

Wednesday, May 5, 2010

Hooks for a Tack Lady

Very courteous of a recent customer to send this little missive saying that  I should
add it to the 3-dhooks website.  Much obliged I told the lady, a fine horsewoman and
show jumper in her own right, that I would 'saddle up' the website with her wisdom.
Not sure the arrangement on the front page looks great, but the message is there and
I was so pleased to have this quality feedback and useful guidance for any potential
customers in the horse and sporting fraternity!
 “I searched all over for some space saving hooks of a quality design for my tack room.  All the specific bridle hooks were only suitable for 1 or 2 items and the multi ones took up too much space.  These 3-dhooks are stylish and the bullnose end means they won’t scratch your saddles if placed next to them.  The 4 hanging hooks are all of a deep design so the bridles don’t just get knocked off.  Thank you for the excellent prompt service.”
   

Saturday, April 24, 2010

Bespoke Coat Rack- pleasing on the eye!

An Edinburgh householder, a big factor in the commercial real estate business, wanted a similar
rack to one he had spotted on the 3-dhooks website, but with a few variations.  In particular the rack was to go in an entry way and the door opened onto the place identified for the rack's installation.  We decided it would be best to rake the shelf and accommodate the maximum door opening without hard knocking up against the shelf.  Also three 16 cm simple 3-dhooks in the central section would be ample for his needs along with the iconic Younger design of 2 sideways projecting 23 cm medium bullnoser
 3-dhooks off the supporting brackets.  The wall mounted coat rack was to be painted white and I have to say that the final product is really most pleasing on the eye.  Another one up for Younger Enterprises!

Friday, April 23, 2010

Hooks, Hounds and Horses..

As luck would have it, sometimes in life a few events coincide to make one realise that there are bigger opportunities out there than one had imagined.  Very content to have sent a sparkling new set of a dozen hooks to a grand English country estate, the owner of which is dedicated to horses, then a few days later a desperate for space owner of a tack and riding business contacted us asking for our 3-dhooks.  She had looked long and hard but was unable to find what she wanted.  She tried various keyword search terms and finally 3-dhooks.com hoved into sight.  We had a good chat and agreed that our keywords could be expanded to cover various tack related terms to facilitate the discovery of the wonderful 3-dhook set.

This sport related market comes on top of a recent sale of the large 28 cm bullnoser hooks to a Scottish Estate where there was  need to tidy up the storage of their fishing rods and tackle.  Great idea!

Finally, I ask myself is it time to push the boat out and advertise in the Horse and Hound as well as an appropriate fishing related magazine.  Sounds good but I quake with trepidation at the cost thereof!